The Clairol Nice N Easy Permanent Bold Zero Ammonia Hair Dye 5.46 Cherry Red is a hero product for those looking to make a bold statement with a beautiful shade of red. This dye is perfect for adding a touch of color to your hair without sacrificing your health. Key features of this product include a cherry red color that will add vibrant depth and shine to your locks, and a zero ammonia formula that ensures minimal damage to your hair and scalp. The 5.46 oz size is perfect for salon-quality color at home, and the dye can be used on a variety of hair types, from fine to thick, and from natural to colored. Simply follow the easy-to-follow instructions, leave the dye on for the recommended time, and rinse clean with cool water, and you'll be left with a salon-worthy red color that will last for weeks.